We don’t make brands. We make brand change happen.

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Sure, there’s an art to your brand.But there’s a science too.

We’re the experts in the financial analysis, strategy, and logistics of rebranding implementation. We work with you and your branding agency to help you determine the what, when, who, how, and how much of changing your branded assets.

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Case Studies

Berkshire Hathaway HomeServices

Franchise Conversion to an Iconic Brand

The University of Vermont Health Network

Brand Unification Signals New Era of Network Collaboration


Brand Consistency for a Complex Organization


Acquisition Rebranding in a Competitive Environment

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What Our Clients Say

  • The guidance and expertise that BrandActive brought to Project Genesis was invaluable. Completing a $25 million, marketing-focused project ahead of schedule and under budget is truly a notable feat.

    Former Director of Marketing, Allstream

  • CIBC selected BrandActive for its highly disciplined approach and ability to maneuver across a large, complex organization. The partnership resulted in the conversion being completed within the timetable and budget established.

    Former Vice President, CIBC

  • This rebrand was an enormous undertaking for us with so many complexities and interdependencies. You came in and gave us a stable process. You helped us understand where the risks were, what we needed to do and obviously supported us in the execution and the bringing of this incredible brand, Unify, to market.

    Former Chief Commercial Officer, Unify


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Learn more about rebrand implementation