Rebranding FAQs | 38 FAQs for any rebranding project

Is your company in the midst of a rebrand or planning for one? These FAQs are the place to start to plan the communications needed before, during and after a rebranding.

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About BrandActive

Whether an organization is striving to optimize the implementation of a brand change, or identify opportunities to save money, time, and resources managing their brand and marketing dollars, BrandActive has what it takes to get the job done. We’re the experts in the financial analysis, strategy, and logistics of rebranding implementation and brand and marketing operations. Whether an organization is going through a one-time corporate rebrand or wanting to get the most out of the everyday management of their existing brand, we help them achieve more, spend less, and build a better brand.

Since 1998, BrandActive has scoped, budgeted, planned, and executed brand change for many of the world’s most valuable brands with a deep specialization in healthcare, financial services, energy, technology, and telecommunications. BrandActive has worked in over 110 countries, providing North American clients with global operational reach.

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